This 2023 is the year of the rabbit in the hoeitherchinese scope. Those who believe in this say that it isto año of hopes, full of peace, harmonyYooh longevity. In the Mexican automobile marketeithervile we can say that theñor beto in Chinese, and I don’t mean to beto particularly difficultYoeasy, as the saying makes us think, but it will be seentonmtos cars of that origin than ever. at the end of theño past the volume of cars imported from China was already greater than that of any other countryYoyes, including the United States and that differsYoeasily changeto in the future. Let’s see.
2022 was the toñor from MG. the british brandtoNica, part of the Chinese conglomerate SAIC Motor, endedeither with MtoMore than 48,000 units sold on Mexican soil, enough to reach a 4.4% market share.eithern market and finish in eighth place, much thanks to the work of its president, Zhang Wey. MG has already put 65,000 cars in Mexican garages and its goal is to end 2023 with a slice of the pie equivalent to 5% of the total, which meansYoto about 55 thousand units.
Who imagines that MG beto The biggest person in charge of cars made in China in the national territory is probably wrong. Because Chirey – Chery, in other markets – has other data. the mark toorI did not receiveandn entered the countryYoAnd what does he have in mind to manufacture cars here?Yo very soon, perhaps even buying an existing plant -Jalisco is notto discarded, quite the opposite – it will bring no less than 60 thousand cars to Mandxico is hereñor, what will convert itYoa in the Chinese company mtoIt is powerful on a national scale and I will put itYoto sixth in sales.
But they are doing the sum. Motornation, with the Changan, JMC and Beijing brands, despite being importers, seeks to market 26 thousand vehiclesYoin 2023, a growth that, if confirmed, will beto very important against the 6,300 sold in 2022. JAC wants to at least repeat the 16 thousand units sold in that period.
Among the traditional brands alsoandthere are not many vehiclesYobutts made in China. Dodge, for example, sells the Journey, which is produced by GAC. There are about 6 thousand units añeither. Ford now brings the Territory, of JMC origin, which should represent another 5,000 units. But the fieldeithern is another.
The advantage will expandto
60% of General Motors sales in Mandxico the añor past was achievedeither with vehicleYobutts imported from China. Aveo, Onix, Captiva, Tornado, Groove, Cavalier and Colorado come from there.to and they represented about 96 thousand units during 2022, a norjust what a dutyto be very close to repeating this añeither.
If all thoseornumbers come to fruition, nearly a third of all new cars sold in Mandxico beton made in china, to despaireithern of many that aorThey don’t understand that the largest market in the world, which commercializeseither 23.6 million vehiclesYoasses the añor past, it already has enough quality to reach the whole world. TOorn considering that many fail to achieveton those goals, it’s reasonable to think that one in four new cars sold in this countryYos in 2023, beton imported from the giant asitotico. And the future paints mtoIt’s strong for them.
The big western brands areton abandoning the low-margin, high-volume segments to focus on the challenges imposed by governments, mainly European, to build mtosymtoyes vehYoass theandcitrus. Ford, for example, its lowest-priced product in Mandxico is the receiptandn arrival Territory, of 590 thousand pesos. There is no Figo or EcoSport anymore. It is a trend in the industry to focus on higher-margin products and build theandcitrus, which far from becoming popular, are still toys for the rich. whatwhatand What about low cost products? Chinese manufacturers areton happy to do them, be in your paYoThis is not the case elsewhere, but this means that in emerging markets, such as ours, consumers at the core of the piracytomeasure istoThey are not subject to buying cars from Chinese or other Western brands, which make some of their cars in China.
if he añor past they were olderYoto the cars that come from thereto, from 2023 that trend is to grow. And no, the Chinese don’t just beton manufacturers of popular and low-priced cars, with their combustion engineseitherinternal no. BYD passto to Tesla this toñI heard beto the largest car manufacturerandcitrus of the world
AceYo what, if toorYou are not one of those who think that everything Chinese is bad, I’m sorry, because the future isto in Chinese.
