That of customizable license plates is a world that we are not familiar with in Spain, because here there is a closed system in which the user is not allowed to choose. However, in other countries it is quite common and even it can become a successful business. Some time ago we talked about the UK F1 license plate and what had been asked for it (although it was not finally sold). And now we are traveling to the United Arab Emirates, specifically to Dubai, where the license plate with the number “7” has been sold for 13.6 million of euros recently at auction.
It was at an event organized by the house Emirates Auctionin which some of the plaques with the “noblest numbers”, which are the most sought after by drivers in the region. The icing on the cake was the license plate ‘P 7’, which has the usual letter on these plates just below the name of the country and the good luck number as the only number in the center. Single-digit license plates are usually the most sought after, the number 1 in Abu Dhabi it also surpassed eight figures a few years ago.
The plate It was not exposed in any car, looked perfectly in a white Bugatti Divo. The auction went up in value until it reached 55 million dirhams offered by a buyer who did not want to reveal his identity. That amount at the current exchange rate is equivalent to 13.6 million euros, a figure that worth to break a record and that makes us imagine the purchasing power of the new owner. Surely he is a great car collector who will be able to use the number 7 license plate on his vehicles.
The proceeds from this event will go to the “1 Billion Meals Endowment” campaign, which aims to create the largest fund for sustainable food aid of Ramadan. In Dubai, these types of license plates are synonymous with economic power, a display of wealth that goes perfectly with the supercars that are usually seen there. There is even talk that a few years ago a car was denied access to the luxurious Burj Al Arab hotel for having “too many numbers on the license plate.” Also exceeded a million dollars other license plates such as AA22 and AA19.
Source: Arabian Business
