For the third time, Volkswagen takes the initiative to care for the planet and the climate globally.
What’s happening?
Volkswagen employees will carry out climate and environmental protection activities at many Volkswagen Group sites from April 11 to 22, 2023.
The “Project1Hour” campaign is on the occasion of International Earth Day. In 2022, some 300,000 employees were mobilized around the world and it is considered the largest corporate climate workshop in the world. This year’s campaign will be expanded to include another 500,000 employees at Volkswagen dealerships worldwide, adding to the 675,000 employees who are already a part of it. With that more than 1,000,000 people will be involved.
Volkswagen CEO Oliver Blume, I comment on the above with “Project1Hour, we are setting an example on Earth Day and we are combining social and corporate objectives with an opportunity for each employee. Together, we form a force of 1 million minds for climate protection.”
The executive revealed some of the measures and achievements that are being made to care for the planet, which we summarize below.
- 52 billion euros will be invested in the future of individual and emission-free mobility
- Lhe share of electric vehicles that the VW Group is selling has increased steadily and this helps the environment, in 2022 it grew 7%.
- The charging infrastructure with renewable energy is being expanded, 18,000 fast charging points will be built in Europe and approximately 45,000 worldwide by 2025.
On the other hand, the measures of the Project1Hour are the following:
At the main plant in Wolfsburg, production manager Christian Vollmer invite employees on a bike tour to the plant to make the commute more sustainable.
Astrid Fontaine, Member of the Board of Management of Volkswagen Commercial Vehicles, also asks employees to organize their commute to work in an active / sporty way and to carpool.
Porsche finances the use of local public transport for employees for one day.
At Volkswagen Group Technology and in many Volkswagen canteens in Germany, there are campaigns on vegetarian and vegan nutrition.
The Bentley canteen in Crewe, England, it is also focusing on a plant-based menu for the campaign period, which is flanked by general healthy lifestyle tips and positive for the climate.
Volkswagen Group of America is hosting a recycling drive and is offering employees and customers the opportunity to turn in laptops, cell phones, batteries and other small electronics for recycling. In addition, garbage collection campaigns are being carried out in various places, such as at the Herndon headquarters or in Auburn Hills, where employees clean parks and public facilities.
The software subsidiary CARIAD has set its sights on the goal of being CO net2-neutral by 2025 and is organizing a Green Technology Week for its employees with information on how software can help reduce your CO2 footprint. In addition, expert talks, workshops and digital cleaning sessions will take place.
How do you see VW’s measures to take care of the climate and the planet? Leave us a comment.
